Connects Claude to 22,000+ direct-to-consumer e-commerce brands through five structured operations: discover_companies for natural-language brand search, search_products and get_product for querying real inventory and pricing, list_categories for browsing catalog hierarchies, and get_site_info for brand metadata. Replaces web scraping and hallucinated product data with verified JSON from Shopify, WooCommerce, and other platforms across 16 countries. Free tier gives you 100 requests daily. Reach for this when you need agents to recommend, compare, or fetch actual products from indie brands without the token overhead and latency of search-then-scrape workflows. Install via npx, drop your API key in the config, and query with natural language.
Structured commerce data for AI agents. One MCP server, 22,000+ DTC brands, real-time product data, no scraping, no hallucination.
Lets any MCP-compatible agent (Claude Desktop, Cursor, custom agents) query a curated registry of 22,000+ DTC e-commerce brands across 16 countries. Five tools, all returning clean JSON:
discover_companies — find brands by natural-language querysearch_products — search products within a brand, real prices and stockget_product — full product detail with variants, images, descriptionslist_categories — browse a brand's category treeget_site_info — brand metadata and agent instructions| Without dentro | With dentro |
|---|---|
| Agent web-searches Google, scrapes 10 storefronts, hallucinates prices | One tool call, structured JSON, real data |
| 30+ second latency, 50K+ tokens | Sub-second, ~2K tokens |
| Generic results dominated by Amazon | Curated DTC brands, agent-optimized |
npm install -g @dentro-fyi/mcp
Get an API key at dentro.fyi (free tier available).
Add to claude_desktop_config.json:
{
"mcpServers": {
"dentro": {
"command": "npx",
"args": ["-y", "@dentro-fyi/mcp"],
"env": {
"DENTRO_API_KEY": "your-key-here"
}
}
}
}
Restart Claude Desktop. Try: "Find me a sustainable tote bag under $30."
Same config shape. Any MCP-compatible client can use it.
You: I need merino wool socks for hiking, ideally American-made.
Claude: [calls discover_companies({query: "merino wool hiking socks American-made"})]
[finds: Darn Tough, Smartwool, Farm to Feet]
[calls search_products({company_id: "darn-tough", query: "merino hiking"})]
Here are 3 options from Darn Tough, all in stock, made in Vermont...
MIT.
DENTRO_API_KEY*secretAPI key from dentro.fyi (free tier available)
com.mcparmory/google-sheets
domdomegg/google-sheets-mcp
henilcalagiya/google-sheets-mcp
cct15/war-dashboard-data
moooonad/mcp-google-sheets-full
io.github.br0ski777/csv-to-json