Market Segments

This walks you through identifying 3-5 customer segments for your product with a structured breakdown of demographics, jobs-to-be-done, pain points, and product fit for each. It's useful when you're exploring a new market, trying to prioritize which audiences to target first, or need to think systematically about segmentation instead of guessing. The output is thorough, covering everything from market size estimates to competitive alternatives per segment. One thing to note is that the quality depends heavily on what information you feed it. If you're working with actual research data or customer interviews, it'll synthesize those patterns. If you're starting cold, you'll get educated hypotheses that still need validation.

Install to Claude Code

npx -y skills add phuryn/pm-skills --skill market-segments --agent claude-code