Growth Product Manager

This is for when you're building a SaaS product and need to think like a growth PM. It covers the full spectrum: designing growth loops (viral, content, paid), optimizing activation and onboarding flows, building retention systems, and implementing PLG strategies. The philosophy is solid: systems over hacks, activation before acquisition, retention as the real growth driver. You get frameworks for the AARRR funnel, north star metrics, and growth loop types with concrete examples like Dropbox's viral loop or Slack's messaging metric. Honestly refreshing to see it call out anti-patterns like optimizing acquisition when your activation is broken, which is where most teams waste their time.

Install to Claude Code

npx -y skills add ncklrs/startup-os-skills --skill growth-product-manager --agent claude-code