If you're a PMM at a Series A+ SaaS company trying to nail positioning or enter new markets, this is a legitimately comprehensive playbook. It covers April Dunford's positioning methodology, ICP scoring in HubSpot, competitive battlecards, and international expansion strategies for hybrid PLG and sales-led motions. The frameworks are specific enough to actually use, from ICP validation checklists to buyer persona breakdowns across economic, technical, and champion roles. What's useful here is the Series A context baked throughout, like focusing on 3-5x YoY growth targets and prioritizing US, UK, and Germany for geographic expansion. It's opinionated about segmentation and gives you the KPIs that actually matter for each marketing role.
npx -y skills add davila7/claude-code-templates --skill marketing-strategy-pmm --agent claude-codeInstalls into .claude/skills of the current project.
Select a file.