Sequenzy MCP Server

Official MCP server for Sequenzy, the AI-powered email marketing platform.

Connect Sequenzy to Claude Desktop, Claude Code, Codex, Cursor, Windsurf, VS Code Copilot, OpenClaw, and other MCP clients so your AI assistant can manage email operations with structured tools instead of hand-written API calls.

What You Can Do

• Manage subscribers, tags, lists, and dynamic segments.
• Sync segments to Meta custom audiences for Facebook and Instagram retargeting.
• Manage products and attach digital delivery files for purchase automations.
• Draft, update, schedule, and inspect campaigns.
• Create and edit email sequences, including event-triggered and segment-entry automations.
• Cancel, pause, resume, duplicate, or delete campaigns and enroll contacts into sequences.
• Manage transactional email templates and send single transactional emails.
• Create, edit, publish, unpublish, and delete landing pages.
• Connect and verify custom domains for published landing pages.
• Manage team invitations, inbox conversations, and outbound webhook endpoints.
• Generate email copy, subject lines, and multi-step sequences.
• Inspect analytics, subscriber activity, deliverability health, and dashboard URLs.
• Configure company product info, sender websites, and integration examples for common frameworks.

Every published MCP tool includes explicit readOnlyHint, destructiveHint, and openWorldHint annotations so compatible clients can display accurate tool-use affordances. Tools also publish outputSchema definitions and return structuredContent, giving clients and models machine-readable result shapes for follow-up calls.

Quick Setup

The easiest setup path is the Sequenzy wizard:

npx @sequenzy/setup

The wizard opens the browser login flow, creates a personal API key, detects supported AI clients, and configures them automatically when possible.

Hosted Remote MCP

For clients that support Streamable HTTP MCP, use Sequenzy's hosted endpoint instead of running a local stdio process:

https://api.sequenzy.com/v1/mcp

Remote clients should authenticate with the Sequenzy OAuth flow when supported. Local and automation clients can still use the stdio package below with SEQUENZY_API_KEY.

Machine-readable discovery files:

• MCP server manifest: server.json
• Agent card: .well-known/agent-card.json
• Agent capability manifest: agent-capability.json
• OpenClaw skill metadata: openclaw/skill.json

Manual Setup

All stdio MCP clients use the same command:

• Command: npx
• Args: -y @sequenzy/mcp
• Required env: SEQUENZY_API_KEY=seq_user_your_key_here

Optional environment variables:

• SEQUENZY_API_URL - Sequenzy API base URL. Defaults to https://api.sequenzy.com.
• SEQUENZY_APP_URL - Sequenzy dashboard base URL used by app URL helpers. Defaults to https://sequenzy.com.

Claude Desktop

Add this to your Claude Desktop config:

• macOS: ~/Library/Application Support/Claude/claude_desktop_config.json
• Windows: %APPDATA%\Claude\claude_desktop_config.json

{
  "mcpServers": {
    "sequenzy": {
      "command": "npx",
      "args": ["-y", "@sequenzy/mcp"],
      "env": {
        "SEQUENZY_API_KEY": "seq_user_your_key_here"
      }
    }
  }
}

Restart Claude Desktop after editing the config.

Claude Code

claude mcp add --scope user --env=SEQUENZY_API_KEY=seq_user_your_key_here sequenzy -- npx -y @sequenzy/mcp

On native Windows, wrap npx with cmd /c:

claude mcp add --scope user --env=SEQUENZY_API_KEY=seq_user_your_key_here sequenzy -- cmd /c npx -y @sequenzy/mcp

For a shared project config, use .mcp.json:

{
  "mcpServers": {
    "sequenzy": {
      "command": "npx",
      "args": ["-y", "@sequenzy/mcp"],
      "env": {
        "SEQUENZY_API_KEY": "seq_user_your_key_here"
      }
    }
  }
}

Codex

codex mcp add sequenzy --env SEQUENZY_API_KEY=seq_user_your_key_here -- npx -y @sequenzy/mcp
codex mcp list

Manual Codex config in ~/.codex/config.toml:

[mcp_servers.sequenzy]
command = "npx"
args = ["-y", "@sequenzy/mcp"]

[mcp_servers.sequenzy.env]
SEQUENZY_API_KEY = "seq_user_your_key_here"

Cursor

Add this to ~/.cursor/mcp.json:

{
  "mcpServers": {
    "sequenzy": {
      "command": "npx",
      "args": ["-y", "@sequenzy/mcp"],
      "env": {
        "SEQUENZY_API_KEY": "seq_user_your_key_here"
      }
    }
  }
}

Windsurf

Use the same JSON shape as Cursor.

• macOS: ~/Library/Application Support/Windsurf/mcp.json
• Windows: %APPDATA%\Windsurf\mcp.json

VS Code Copilot

VS Code uses a servers object:

{
  "servers": {
    "sequenzy": {
      "type": "stdio",
      "command": "npx",
      "args": ["-y", "@sequenzy/mcp"],
      "env": {
        "SEQUENZY_API_KEY": "seq_user_your_key_here"
      }
    }
  }
}

Other MCP Clients

For OpenClaw, Hermes, and other MCP-compatible clients, point the client at npx -y @sequenzy/mcp and set SEQUENZY_API_KEY.

Getting an API Key

1. Open the Sequenzy dashboard.
2. Go to Settings -> API Keys.
3. Create a personal key.
4. Add the key to your MCP client config.

Personal keys start with seq_user_. You can revoke them any time in the dashboard.

Tools

This server currently exposes 117 MCP tools.

Account, Companies, Setup

Tool	Description
get_account	Get account info, available companies, and the current company.
select_company	Set the active company for future tool calls.
get_app_urls	Build dashboard URLs for campaigns, landing pages, sequences, emails, settings, domains, and sent email details.
create_company	Create a new company or brand.
get_company	Read company details, product info, brand colors, AI writing context, and localization settings.
update_company	Edit product info and brand context AI uses for generated emails.
create_api_key	Create an API key for a company.
list_websites	List configured sender websites and domains.
add_website	Add a sender website. Processing can take around 30 seconds.
check_website	Check whether a website is processed and ready.
get_integration_guide	Get framework-specific integration examples.

Subscribers

Tool	Description
add_subscriber	Add a subscriber with attributes, tags, status, opt-in mode, and optional list IDs.
update_subscriber	Update attributes, add tags, or remove tags.
remove_subscriber	Unsubscribe a subscriber or hard-delete them.
get_subscriber	Fetch subscriber details by email or external ID.
search_subscribers	Search by query, tags, list, status, segment, or pagination.

Products & Digital Delivery

Tool	Description
list_products	List synced products from Stripe, Shopify, WooCommerce, manual, or Commerce API data.
upsert_products	Create or update up to 100 Commerce API products keyed by your product ID.
delete_product	Delete a product previously pushed through the Commerce API.
attach_product_file	Attach a hosted or locally uploaded delivery file to a product.
remove_product_file	Remove an attached product delivery file.
sync_products	Queue a Stripe product catalog sync.

After a product delivery file is attached, matching purchase events include download.url and download.name, so purchase-triggered emails can use merge tags like {{event.download.url}}.

Lists, Tags, Segments

Tool	Description
list_tags	List all tags.
create_tag	Create a tag definition with an optional color.
update_tag	Update a tag color.
delete_tag	Delete a tag and remove it from subscribers.
list_lists	List subscriber lists.
create_list	Create a subscriber list.
update_list	Rename or describe a subscriber list.
delete_list	Delete a subscriber list.
add_subscribers_to_list	Add up to 500 subscribers to a list from an email array.
remove_subscribers_from_list	Remove up to 500 subscribers from a list.
list_segments	List saved segments and counts.
create_segment	Create saved segments from filters or nested AND/OR groups.
update_segment	Update segment name, filters, root group, or join operator.
delete_segment	Delete a saved segment.
get_segment_count	Preview the active subscriber count for a segment.

For subscriber exports, search_subscribers accepts listId, exact listName, or list (ID first, then exact name). If limit is omitted, the tool fetches all matching subscribers using 100-row API pages.

For bulk list population, use add_subscribers_to_list; the backing API endpoint is POST /api/v1/lists/{listId}/subscribers with no /bulk suffix:

{
  "emails": ["ada@example.com", "grace@example.com"],
  "duplicateStrategy": "skip",
  "enrollInSequences": false,
  "optInMode": "default"
}

Send at most 500 emails per request. Standard API rate limits still apply: 100 requests per minute per API key and 20 requests per second burst. For CSV-driven CLI imports, accepted email headers include email, e-mail, email address, and mail; if no recognized header exists, the CLI reads the first column.

Segment filters support attributes, events, saved segment membership, engagement events, Stripe product purchase rules, and commerce product purchase rules. Use filterJoinOperator: "or" for match-any segments, or pass a v2 root group for nested logic.

Each segment filter field validates its own operators:

• status, segment: is, is_not
• tag: contains, not_contains, is_empty, is_not_empty
• email: contains, not_contains
• emailProvider, list: is, is_not, is_empty, is_not_empty
• firstName, lastName: contains, not_contains, is_empty, is_not_empty
• added: less_than, more_than
• attribute: is, is_not, is_empty, is_not_empty, gte, lte, gt, lt, contains, not_contains
• event, email engagement fields: is, is_not, at_least, less_than_count
• emailBounced: also supports is_temporary_bounce, is_permanent_bounce
• stripeProduct: is, is_not, at_least, less_than_count
• stripeCurrentProduct, stripeTrialProduct: is, is_not, gte, lte, gt, lt
• commerceProduct: is, is_not, at_least, less_than_count

Stripe product filter examples:

{ "field": "stripeProduct", "operator": "is", "value": "prod_pro" }
{ "field": "stripeProduct", "operator": "is_not", "value": "prod_pro" }
{ "field": "stripeProduct", "operator": "at_least", "value": "prod_pro:3" }
{ "field": "stripeProduct", "operator": "less_than_count", "value": "prod_pro:3" }

Commerce product filters match products purchased through commerce orders. Values can be provider:productId for provider-scoped IDs (shopify, woocommerce, or api), a bare product ID to match any provider, or provider:productId:count for threshold operators:

{ "field": "commerceProduct", "operator": "is", "value": "api:starter-kit" }
{ "field": "commerceProduct", "operator": "at_least", "value": "shopify:42:2" }

Engagement fields such as emailSent, emailDelivered, emailOpened, emailClicked, emailBounced, and emailComplained accept rolling windows like 7d, 30d, 90d, 180d, all, threshold values like 5:30d, or a campaign scope like campaign:cmp_123.

Audience Syncs (Meta Ads)

Tool	Description
list_audience_syncs	List segment-to-audience syncs with schedule and last sync status.
list_ad_accounts	List the Meta ad accounts available for syncing.
create_audience_sync	Push a segment to a Meta custom audience on a schedule.
update_audience_sync	Change sync frequency (hourly, daily, weekly) or pause/resume.
delete_audience_sync	Remove a sync mapping; the Meta audience itself is kept.
sync_audience_now	Trigger an immediate upload outside the regular schedule.

Requires the Meta Ads integration to be connected in the Sequenzy dashboard (Settings -> Integrations). create_audience_sync accepts an existing segment (segmentId) or a ready-made template (predefinedSegmentId, for example zero-ltv, no-purchase-1y, recent-buyers, high-spenders-ecom, non-buyers, engaged) - the template segment is created automatically on first use, and the first upload runs immediately.

Audiences are add-only: subscribers who later leave the segment stay in the Meta audience. Meta requires 100+ matched people before an audience can be used for ad delivery.

Templates

Tool	Description
list_templates	List templates with localization status.
get_template	Read template details, content, and localized variants.
create_template	Create templates from HTML or Sequenzy blocks.
update_template	Update template metadata, labels, HTML, or blocks.
delete_template	Delete a template.

A/B Tests

Tool	Description
list_ab_tests	List A/B tests and variants, optionally scoped by sequence.
get_ab_test	Get variants, content, and localization status.
get_ab_test_stats	Get aggregate and per-variant stats.
restart_ab_test	Restart a stopped or completed A/B test.
update_ab_test_variant	Update a draft variant subject, preview text, HTML, or blocks.
create_ab_test	Create a campaign or sequence A/B test.
add_ab_test_variant	Add a variant to an existing A/B test.
delete_ab_test_variant	Delete a draft A/B test variant.
delete_ab_test	Delete an A/B test.

Use get_ab_test to discover variant IDs before editing. Variant updates accept either html or blocks, not both.

Campaigns

Tool	Description
list_campaigns	List campaigns, optionally filtered by status.
get_campaign	Get campaign details and stats.
get_email_send	Inspect a sent email detail record.
create_campaign	Create a draft campaign from HTML, blocks, a template, or campaign data.
update_campaign	Update a draft campaign, including campaign data and computed lists.
schedule_campaign	Schedule a draft or reschedule an existing scheduled campaign.
send_test_email	Send a test email to one address.
cancel_campaign	Cancel a scheduled or sending campaign.
pause_campaign	Pause a sending campaign.
resume_campaign	Resume a paused campaign, optionally spreading delivery over time.
delete_campaign	Delete a campaign.
duplicate_campaign	Duplicate a campaign into a new draft.

Landing Pages

Tool	Description
list_landing_pages	List landing pages with status, metrics, content, and URLs.
get_landing_page	Get landing page details, builder content, metrics, and public URLs.
create_landing_page	Create a draft landing page from default template content or JSON.
update_landing_page	Edit a landing page name, slug, or full editor-compatible content.
publish_landing_page	Publish a landing page, optionally saving edits first.
unpublish_landing_page	Return a landing page to draft status, optionally saving edits first.
delete_landing_page	Delete an unpublished landing page.
connect_landing_page_domain	Connect a custom landing page domain and return DNS setup details.
update_landing_page_domain_settings	Replace or verify landing page custom domain settings.

Landing page content uses Sequenzy's editor-compatible JSON schema with version, template, seo, theme, and blocks. Custom landing page domains require a CNAME record pointing to pages.sequenzydns.com; call update_landing_page_domain_settings with verify: true after DNS changes propagate.

Sequences

Tool	Description
list_sequences	List email sequences and automation status.
get_sequence	Get sequence details, including step nodeId, linked emailId, subject, preview text, and blocks.
create_sequence	Create AI-generated or explicit-step sequences.
update_sequence	Update sequence settings, enrollment behavior, existing steps, branch logic, or insert linear steps.
insert_sequence_step	Insert one new email step, optionally with a delay node before it.
enable_sequence	Activate a sequence.
disable_sequence	Freeze a sequence, blocking new enrollments and holding current recipients.
pause_sequence_enrollments	Stop new enrollments for an active sequence while current recipients continue.
resume_sequence_enrollments	Reopen new enrollments for an active sequence without changing current recipients.
enroll_subscribers_in_sequence	Enroll up to 500 subscribers by email, subscriber ID, or both, optionally at a target node.
cancel_sequence_enrollments	Stop active or waiting enrollments by subscriber or entry-event field values.
delete_sequence	Delete a sequence.

Sequence creation supports:

• trigger: "segment_entered" plus segmentId for saved-segment entry automations.
• trigger: "event_received" plus {{event.*}} merge tags in subjects or body content.
• trigger: "inactivity" plus eventName, inactiveDays, and optional inactivityBaseline (sequence_created_at or subscriber_created_at).
• goal for AI-generated email content.
• Explicit steps with Sequenzy blocks.
• Explicit steps with HTML, which Sequenzy converts into editable blocks.
• Discount action steps that expose merge tags like {{discount.code}} and {{discount.percentOff}}.
• enrollmentMode: "matching_field" and enrollmentFieldPath for product-, variant-, order-, or subscription-specific event automations.

Sequence updates support insertSteps for adding new linear steps after a nodeId returned by get_sequence. Omit afterNodeId only when appending to a sequence with exactly one linear tail. insertSteps supports addable steps that do not require companion records, such as email, delay, tag/list actions, attribute updates, discounts, conditions, wait-for-event steps, and webhooks. Use branch for multi-path if/else branches; provide either branch or insertSteps, not both. The emails and steps arrays only edit existing email steps by nodeId, emailId, or array order; use insertSteps to create new steps and include a step-level delay when the inserted email needs a timer. For active sequences, pass confirmStructuralChange: true with insertSteps or branch only after confirming the live-flow impact.

Run cancel_sequence_enrollments with dryRun: true before applying bulk cancellation.

Email Block Styling

Tools that accept blocks persist per-block visual styling under a block's styles object:

{
  "type": "card",
  "title": "Your update",
  "content": "Everything is ready.",
  "variant": "default",
  "styles": {
    "backgroundColor": "#f8fafc",
    "backgroundOpacity": 85,
    "borderColor": "#cbd5e1",
    "borderWidth": 1,
    "borderRadius": 12
  }
}

For compatibility with older agent prompts, top-level style keys such as backgroundColor, backgroundOpacity, borderColor, borderWidth, and borderRadius are also accepted and saved under styles.

Transactional Email

Tool	Description
list_transactional_emails	List transactional templates and API slugs.
get_transactional_email	Read a transactional email by ID or slug.
create_transactional_email	Create a transactional email template.
update_transactional_email	Update transactional metadata or body content.
send_email	Send a single transactional email by template or HTML.

send_email variables support nested arrays for repeat blocks, such as { "event": { "items": [...] } }.

Analytics

Tool	Description
get_stats	Get overview stats for 7d, 30d, or 90d.
get_campaign_stats	Get detailed campaign performance.
get_sequence_stats	Get sequence performance.
get_subscriber_activity	Get subscriber email stats, activity, and enrollments.

Analytics tools exclude detected bot, scanner, link-preview, and tracked asset opens/clicks by default. Pass includeMachineEngagement: true to get_stats, get_campaign_stats, get_sequence_stats, get_ab_test_stats, get_subscriber, or get_subscriber_activity when you need raw engagement diagnostics; included open/click activity rows expose machine, engagementQuality, and classificationReasons fields where the API returns event-level activity.

Team, Inbox, Webhooks

Tool	Description
list_team_members	List team members and pending invitations.
invite_team_member	Invite a teammate as admin or viewer, with optional billing access.
cancel_team_invitation	Cancel a pending team invitation.
list_conversations	List subscriber reply conversations with status and unread filters.
get_conversation	Read a conversation and its message history.
reply_to_conversation	Send an outbound reply or add an internal note.
update_conversation_status	Open or close a conversation.
mark_conversation_read	Mark all messages in a conversation as read.
list_webhooks	List outbound webhook endpoints.
create_webhook	Create an outbound webhook and return its one-time signing secret.
update_webhook	Update webhook name, URL, events, or status.
delete_webhook	Permanently delete a webhook endpoint and delivery history.
test_webhook	Send a test event to a webhook endpoint.
list_webhook_deliveries	List recent delivery attempts for a webhook.
replay_webhook_delivery	Replay a webhook delivery.

AI Generation

Tool	Description
generate_email	Generate email blocks from a prompt.
generate_sequence	Generate a multi-email sequence from a goal.
generate_subject_lines	Generate A/B subject line variants.

Generated content is returned as draft content for review.

Resources

The server also exposes read-only MCP resources.

Resource	Description
sequenzy://dashboard	Live overview stats for the last 7 days.
sequenzy://company	Current company and localization settings.
sequenzy://campaigns/recent	Last 10 campaigns with status and basic stats.
sequenzy://subscribers/recent	Most recently added subscribers.
sequenzy://subscribers/engaged	Most active or engaged subscribers.
sequenzy://sequences	All sequences with status.
sequenzy://templates	Templates with localization status.
sequenzy://segments	Saved segments with subscriber counts.
sequenzy://tags	Tags with usage counts.
sequenzy://health	Deliverability metrics and health status.
sequenzy://app-routes	Dashboard route templates and settings tabs.

Example Prompts

Add john@example.com with tags "vip" and "developer", then put them on the beta list.

Create a 4-email churn prevention sequence for users whose subscription expires soon. Leave it in draft mode.

Create a segment for subscribers who bought Stripe product prod_pro at least 3 times.

Draft a campaign about our new analytics dashboard, target the Pro users segment, and send a test to me.

How did the last campaign perform compared with the one before it?

Security

• Use personal API keys, not shared team secrets.
• Keys only access companies your Sequenzy user can access.
• Revoke keys from Settings -> API Keys when access is no longer needed.
• Keep client approval prompts enabled for sends, scheduling, deletes, and bulk changes.
• Prefer draft workflows for campaigns and sequences, then review in Sequenzy before launch.

Troubleshooting

SEQUENZY_API_KEY environment variable is required

Set SEQUENZY_API_KEY in the MCP client config, or run:

npx @sequenzy/setup

Invalid API Key

Create a new personal key in Settings -> API Keys, update your MCP config, and restart the client.

Duplicate Resources

If a tool call would create a duplicate segment name or sending domain, the server returns a stable code, an agent-friendly description, a concrete resolution, and a docsUrl. For segments, call list_segments and reuse the existing segment ID or choose a different name. For websites, call list_websites; if the domain is not listed for the selected company, it belongs to another company or account and must be removed, reassigned, or replaced with a different sending domain.

Tools Do Not Appear

• Confirm npx is available in the environment the client uses.
• Restart the MCP client after editing config.
• Check that the config is in the correct client-specific location.

Network or API URL Issues

The server uses https://api.sequenzy.com by default. If you override it, verify SEQUENZY_API_URL points at a reachable Sequenzy API base URL.

Development

bun install
bun test
bun run type-check
bun run build

MCP tool schemas must remain compatible with strict clients:

• Tool inputSchema roots must be plain type: "object" schemas.
• Do not publish anyOf anywhere in tool schemas.
• Do not put oneOf, allOf, enum, or not at the root of a tool schema.
• Enforce conditional requirements in handlers and cover them with tests.

This standalone repository mirrors the MCP package maintained in the main Sequenzy monorepo. See AGENTS.md for sync rules.

License

MIT

Agent-native discovery

Sequenzy publishes machine-readable manifests for agent networks and A2A-style discovery:

• Remote MCP endpoint: https://api.sequenzy.com/v1/mcp
• Agent capability manifest: agent-capability.json
• A2A-style agent card: .well-known/agent-card.json
• OpenClaw/Moltbot skill metadata: openclaw/skill.json
• OpenClaw/Moltbot operating guide: openclaw/SKILL.md

These files describe Sequenzy as an authorized email automation capability for agents. They explicitly exclude scraping, spam, and unsolicited cold outreach use cases.