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ZuckerBot — Meta Ads MCP Server

datalishq/zuckerbot
8authSTDIOregistry active
Summary

Wraps the Meta Marketing API in 50 MCP tools so your agent can manage Facebook and Instagram ads end to end. You get campaign creation and performance pulls, creative analysis and generation, custom and lookalike audience building, server-side conversion tracking through CAPI, and competitor research. The flow is designed for conversational use: preview a campaign from a URL, create a draft with targeting strategy, approve tiers, request or upload creatives, activate, then monitor with metrics like CPL and ROAS. Each tool returns a hint field to guide next steps. Requires a ZuckerBot API key and works with any MCP-compatible client. Useful when you want programmatic Meta Ads control without touching the Ads Manager UI.

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ZuckerBot

The Meta Ads toolkit for AI agents.

50 tools for campaign management, creative analysis, audience building, and conversion tracking. One npx command. Works with Claude, ChatGPT, OpenClaw, Cursor, and any MCP-compatible agent.

npm version License: MIT MCP Registry GitHub stars

{
  "mcpServers": {
    "zuckerbot": {
      "command": "npx",
      "args": ["-y", "zuckerbot-mcp"],
      "env": { "ZUCKERBOT_API_KEY": "zb_live_your_key_here" }
    }
  }
}

Get API Key (free) · npm · Docs · Website


Why ZuckerBot?

Your agent already writes code, manages files, and searches the web. It should manage your ads too.

ZuckerBot gives any AI agent full Meta Ads capabilities through MCP. No dashboard, no UI to learn, no platform to log into. Your agent installs it, connects your ad account, and gets to work.

What agents can do with ZuckerBot:

  • Pull campaign performance and spot what's working
  • Analyse ad creatives and recommend what to test next
  • Build and launch campaigns with targeting and budget
  • Create custom and lookalike audiences
  • Set up server-side conversion tracking (CAPI)
  • Research competitors, reviews, and market benchmarks
  • Generate ad creative briefs and copy

How it works

You ↔ Your Agent (Claude, ChatGPT, OpenClaw, Cursor, etc.)
                  ↕
            ZuckerBot MCP
                  ↕
         Meta Marketing API

ZuckerBot handles the Meta API complexity. Your agent handles the conversation. You make the decisions.

Install

Claude Desktop

Add to claude_desktop_config.json:

{
  "mcpServers": {
    "zuckerbot": {
      "command": "npx",
      "args": ["-y", "zuckerbot-mcp"],
      "env": { "ZUCKERBOT_API_KEY": "zb_live_your_key_here" }
    }
  }
}

OpenClaw

Add to your MCP config:

{
  "mcpServers": {
    "zuckerbot": {
      "command": "npx",
      "args": ["-y", "zuckerbot-mcp"],
      "env": { "ZUCKERBOT_API_KEY": "zb_live_your_key_here" }
    }
  }
}

Cursor / Windsurf / Any MCP Client

Same config pattern. ZuckerBot works with any client that supports the Model Context Protocol.

CLI (for humans)

npm install -g zuckerbot-mcp

zuckerbot preview https://your-business.com
zuckerbot meta status
zuckerbot create https://your-business.com --budget 5000 --objective leads

Tools (50)

Setup & Account (7)

ToolWhat it does
quickstartGuided setup: check auth, show next steps, recommended tool flow
meta_statusCheck Meta connection status for your API key
list_ad_accountsList available Meta ad accounts and current selection
select_ad_accountConnect a specific ad account
list_meta_pagesList Facebook pages and current selection
select_meta_pageSet active page for ad delivery
get_launch_credentialsVerify all required credentials are set before launching

Campaigns (9)

ToolWhat it does
preview_campaignGenerate ad preview from a URL (no Meta account needed)
create_campaignCreate a campaign draft with strategy, targeting, and creatives
get_campaignGet campaign detail, workflow state, and linked creatives
approve_campaign_strategyApprove tiers and creative angles for an intelligence campaign
suggest_anglesGet proposed creative angles and audience tiers for a draft
activate_campaignActivate ready tiers and begin ad delivery
launch_campaignLaunch one or all variants from a draft on Meta
pause_campaignPause or resume a live campaign
get_performanceReal-time campaign metrics: spend, leads, CPL, CTR, ROAS

Audiences (6)

ToolWhat it does
create_seed_audienceBuild a custom audience from hashed CAPI users
create_lookalike_audienceCreate a lookalike from any seed audience
list_audiencesList all custom and lookalike audiences
refresh_audienceRefresh an audience or sync latest state from Meta
get_audience_statusCheck audience size, status, and readiness
delete_audienceRemove an audience from Meta and ZuckerBot

Creatives (8)

ToolWhat it does
generate_creativesGenerate ad copy and images (or Kling video)
request_creativeCreate a creative handoff package for production
upload_creativeUpload finished assets and provision paused Meta ads
get_creative_statusCheck creative generation progress
creative_analysisAI analysis of ad creative performance with recommendations
creative_qaQuality check creatives against Meta ad policies
generate_briefsGenerate creative briefs based on performance data

Conversion Tracking / CAPI (5)

ToolWhat it does
capi_configGet or update server-side conversion tracking config
capi_status7-day and 30-day CAPI delivery and attribution stats
capi_testSend a test event through the CAPI pipeline
sync_conversionSend lead quality feedback to Meta's algorithm
list_pixelsList and select Meta pixels for conversion tracking

Portfolios (5)

ToolWhat it does
create_portfolioCreate an audience portfolio from a template
launch_portfolioLaunch all campaigns in a portfolio
portfolio_performanceTier-by-tier portfolio performance breakdown
rebalance_portfolioDry-run or apply budget rebalancing across tiers

Research (3)

ToolWhat it does
research_reviewsReview intelligence for any business
research_competitorsCompetitor ad analysis by industry and location
research_marketMarket intelligence and ad benchmarks

Business Context (4)

ToolWhat it does
enrich_businessCrawl a website and cache structured business context
upload_business_contextUpload text content and extract business insights
list_business_contextList uploaded context files and summaries
select_lead_formSelect a lead form for campaign targeting

Typical Agent Flow

1. Research    →  research_reviews + research_competitors (parallel)
2. Preview     →  preview_campaign (show user what ads look like)
3. Create      →  create_campaign (draft with strategy + targeting)
4. Approve     →  approve_campaign_strategy
5. Creative    →  request_creative or upload_creative
6. Activate    →  activate_campaign
7. Monitor     →  get_performance + creative_analysis
8. Optimise    →  sync_conversion + audience tools

Every tool returns a _hint field suggesting the logical next step, so your agent always knows what to do next.

ZuckerBot vs alternatives

ZuckerBotPipeboardAdAmigo.aiSupermetrics
What it isMeta Ads toolkit for agentsBasic Meta MCPFull ad management agentData extraction
Tools50~20N/A (platform)N/A (connectors)
Creative analysis✅ AI-powered❌✅ Platform-only❌
CAPI support✅ Full pipeline❌Partial❌
Audience builder✅ Seed + LAL❌✅ Platform-only❌
Works with any agent✅ MCP standard✅ MCP standard❌ Locked to platform❌
PriceFree tier availableFree$349/mo/account$39-299/mo

Pricing

TierMonthlyAPI CallsTools
Free$01,000/moRead-only (performance, analysis, research)
Pro$49 + 0.1% of ad spend50,000/moAll tools including campaign management
Scale$149 + 0.05% of ad spend500,000/moAll tools + multi-account + priority rate limits

Free tier gets you started. Pro pays for itself with one optimised campaign.

Get your API key

Example conversation

You: How are my Meta campaigns doing this week?

Agent calls get_account_insights + creative_analysis

Agent: You spent $2,340 across 4 campaigns this week. Your LAL campaign is crushing it at $28 CPL — that's 40% below your account average. But your broad targeting campaign is at $95 CPL and burning budget. The "customer testimonial" creative has a 3.2% CTR vs 1.1% for your product shots. I'd recommend pausing the broad campaign and shifting that budget to the LAL.

You: Do it.

Agent calls pause_campaign + (budget adjustment)

Development

git clone https://github.com/DatalisHQ/zuckerbot.git
cd zuckerbot/mcp-server
npm install
npm run build
npm start

License

MIT

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Configuration

ZUCKERBOT_API_KEY*secret

Your ZuckerBot API key from zuckerbot.ai

Categories
Finance & Commerce
Registryactive
Packagezuckerbot-mcp
TransportSTDIO
AuthRequired
UpdatedApr 14, 2026
View on GitHub

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